List of classes

Everything you thought it would be… and more

As we wish to ensure that the ESC Troyes’ BBA programme is a comprehensive and rewarding curriculum, we invite you to discover the list of classes per year to give you a clear picture of the variety of modules available.

The academic management of the BBA may modify certain teaching modules to respond to companies' expectations and reflect market reality in the best possible way.

Class

  • Year 1
    Advanced Excel
    15H More
    Approach to international markets
    30H - 5 ECTS More
    Business game
    30H More

    For a week, students manage a global business, making decisions, explain their decisions and strategies and justify their strategic choice to their shareholders. In teams, students make decisions in a dynamic and competitive world.

    Chinese beginner sem 1
    21H More
    Chinese beginner sem 2
    21H More
    English language Sem 1
    21H More
    English language Sem 2
    21H More
    Espagnol débutant LV3 sem 1
    21H More
    Espagnol débutant LV3 sem 2
    21H More
    Fondements of marketing
    30H - 5 ECTS More

    The purpose of this course is to get students to know and to understand the specific contribution of marketing to the management of the firm and to enable them to identify and use basic concepts. Its ambition is to show how marketing is a state of mind, an approach and a set of techniques in the pursuit of objectives.

    General accounting
    30H - 5 ECTS More
    Geopolitics
    30H - 5 ECTS More
    German language Sem 2
    21H More
    German Sem 1
    21H More
    International week
    30H More
    Internship
    5 ECTS More
    Internship report
    More
    Introduction to business law
    30H - 5 ECTS More
    Introduction to innovation & entrepreneurship
    30H - 5 ECTS More

    This course provides a first immersion in the heart of the concepts of innovation and entrepreneurship: it is to explore the various facets to understand the realities of professional ecosystems to which they refer, but also to understand the keys to the entrepreneurial mindset (to identify and work skills that will later allow students to be effective and sought for the added value of this state of mind). Today, whatever the career envisaged, students will face the need to innovate (to survive, develop, stand, etc.), only or more. To accompany the students in this discovery, several important issues are discussed, the image of the different ways to develop innovations, main points of innovation or even strategic networks that may be important to create. However, to playfully raise awareness to a higher degree, students should also develop a disruptive innovation. This collaborative work will encourage them to wonder more about entrepreneurial keys, ranging from adequacy man/project to the concept of feasibility of business ideas, passing by the constitution teams and specificity of entrepreneurial practices. Because at the end of the account, we should not forget that entrepreneurs are not only creators, the image of "intrapreneurs" and "developers business" who's mission is to revitalize existing businesses by searching for new markets and new growth drivers.

    Italian beginner sem 1
    21H More
    Italian language Sem 1
    21H More
    Italian language Sem 2
    21H More
    Italien débutant Sem 2
    21H More
    Management accounting
    30H - 5 ECTS More
    Market study
    30H - 5 ECTS More
    Music week
    30H More
    Préparation Voltaire
    10H More
    Principles of economics
    30H - 5 ECTS More
    Russian beginner Sem 1
    21H More
    Russian beginner Sem 2
    21H More
    Sales promotion tools
    30H - 5 ECTS More
    Sensibilisation au coding
    15H More
    Spanish language Sem 1
    21H More
    Spanish language Sem 2
    21H More
    Starter
    15H More
    Statistics applied to management
    30H - 5 ECTS More

    The modern world is a world of figures and evaluations: you have to know how to read, understand, and pass them on. It is precisely the role of statistics to convey these messages.

    TOEFL preparation
    6H More
  • Year 2
    "Je" d'équipe
    15H More
    Financial analysis
    30H - 5 ECTS More
    International human resources
    30H - 5 ECTS More
    International internship
    30 ECTS More
    Internationale business law
    30H - 5 ECTS More
    Marketing & distribution
    30H - 5 ECTS More
    Methodology
    15H More
    Strategic management
    30H - 5 ECTS More

    This course deals with strategic analysis, planning and implementation on both business unit and corporate level. 

  • Year 3
    Contemporary economic problems
    30H - 5 ECTS More
    Contract & IP law
    30H - 5 ECTS More
    Contract & legal risk management
    30H - 5 ECTS More
    CSR & Business ethics
    30H - 5 ECTS More
    French as a foreign language
    21H More
    French as a foreign language semester 1
    21H More
    Global Business Challenge
    30H More
    How to turn your business idea into a business model
    30H - 5 ECTS More

    This course pursues a twofold objective:

    (1) raise awareness among students of the personal implications related to entrepreneurship. Experience shows that aspects related to the coherence between man and project are too often overlooked with regard to those relating to the project - market consistency.

    2) offer students the tools needed for the construction of a Business Model (BM). The project managers must be able to precisely describe the BM for their future company. It is indeed by the latter that a global vision of the activity will take shape and that the individual demonstrates a mastery of how it will create value.

    Intensive seminar French as a foreign language
    30H More
    International accounting
    30H - 5 ECTS More
    International dimension of HR
    30H - 5 ECTS More
    International economics
    30H - 5 ECTS More
    International negotiation
    30H - 5 ECTS More
    International purchasing
    30H - 5 ECTS More
    International strategic diagnosis
    30H - 5 ECTS More
    Market finance
    30H - 5 ECTS More
  • Year 4
    Business Case
    30H More
    End of curriculum oral presentation: drawing up and defence of a case study in a limited timeframe. Work on the case is in teams of 4/5 students.
    Capital management
    30H - 5 ECTS More
    Corporate finance
    30H - 5 ECTS More
    Crisis strategy
    30H More
    CSR & Business ethics
    15H More
    Digital marketing
    30H - 5 ECTS More
    Diversity management
    30H - 5 ECTS More
    Economic intelligence and big data
    30H More
    Forming & managing global & virtual teams
    30H - 5 ECTS More
    Information and communication technologies drive globalization and have radically changed the organization of work structures within organizations. The organizations have responded by progressively shifting from traditional co-located teams to global virtual teams (GVTs) (Webster and Wong, 2008).  GVTs are not constrained by traditional geographic and time boundaries and can offer many advantages if properly managed. How to use effectively GVTs  became an indispensable prerequisite to implementing global strategies of global companies.
     
    This new phenomenon entails several important repercussions for management theories regarding the boundaries of the firm, principal-agent relationships, organizational learning, appropriability and social networks, among others. The growing importance of GVTs is also affecting the contents of the business curriculum, as many universities and business schools are implementing activities to teach and train students how to effectively work in this type of teams and how to cope with challenges mentioned above (Taras et al. 2013). As the crucial role of GVTs is only expected to grow more in the years to come, we encourage scholars to examine GVTs from different theoretical perspectives and empirical approaches in order to achieve implications relevant both for academics and practitioners.
    This course aims at training students how to effectively work in a GVT, understanding what aspects affect the behavior and performance of GVTs, and how can global companies benefit from the several potential advantages that a smart management of this kind of team may provide? 
    Global and responsible supply chain management
    30H - 5 ECTS More
    Global logistics
    30H - 5 ECTS More
    Global strategy
    30H - 5 ECTS More
    This course addresses the main issues related to firms' international development in a globalized environment. It focuses on global development strategic options and integrates business ethics. 
    Global talent management
    30H - 5 ECTS More
    Advanced class about international human resources management (IHRM)
    Talent management is central to the competitivity of global businesses in today's increasingly turbulent environment.
    This course presents a comprehensive overview of how to effectively develop a talent management strategy in the perspective of international human resources.
    The purpose of the course is to acquire theoretical insights into current issues in IHRM, and discuss existing organizational practices related to developing and managing Human Resources and new challenges emerging from the globalization context.
    International communication strategy
    30H - 5 ECTS More
    International Project management
    30H More
    Internship oral presentation
    More
    Major language : English
    3H More
    Major language : German
    3H More
    Major language : spanish
    3H More
    Methodology
    15H More
    MOOC
    6H More
    Portfolio management
    30H - 5 ECTS More
    Sourcing & marketing
    30H - 5 ECTS More